Whiteflash Diamonds posterous

Bulgari has dedicated its 125th Anniversary to a worthy cause. The luxury jeweler announced on November 18 its plans to auction off a collection of 11 one-of-a-kind jewels and 7 limited edition timepieces at Christie’s in New York on December 8. The collection's proceeds, valued at approximately $4 million, will go to the Save the Children charity.

The offered jewels include a multi-colored sapphire and diamond necklace, consisting of 396.29 carats fancy colored sapphires and 66.45 carats of round cut diamonds, as well as a diamond "Lucea" choker necklace, a white gold necklace set with 33.82 carats of marquise cut diamonds, 7.16 carats of round cut diamonds and 38.67 carats pave set diamonds.

The proceeds of this auction will be in addition to a $14.85 million pledge that Bulgari made to the charity earlier this year, generated partially by the sales of a limited edition silver ring.

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In the same sale a 65.20-carat fancy intense yellow, cushion-shaped diamond pendant sold for nearly $1.04 million and a 4.42-carat fancy intense, square-cut green diamond ring sold for $783,000. The largest recorded fancy grayish-yellowish-green "chameleon" diamond in the world, cut into a 19.13 carat briolette and mounted as a pendant, sold for $987,000, setting a new world record price for a chameleon diamond.

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The shaker itself is silver, 18 karat gold, and is encrusted with 480 brilliant-cut diamonds weighing 19.05 carats. The price tag on this one-of-a-kind blinged-up barware is approximately $52,164.00.

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Pictured here is the most expensive item of the evening, the diamond-clad three million dollar bra, being caressed by Marisa Miller, who had the privilege of wearing it.

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Peter Young, creative director of INTA Gems & Diamonds designed the crown with the idea that after the controversy over Carrie Prejean's opinion on gay marriage at the Miss USA pageant he wanted his design to present a positive view for the next 2010 Miss California USA titleholder. The wave design also represents the different perspectives in California. He says: "I felt a strong need for people to know that although we may have different opinions from opposite sides, the one universal idea that speaks true for all of us is that love unites. Therefore, at the center of the beautifully formed sparkling wave design is a heart. I hope that speaks true to the next Miss California USA."

The 2010 Miss California USA pageant that will be televised on Sunday, Nov 22 on the CW and on My Television television networks.

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Too much Swarovski is never enough, especially during the holidays, when we all want sparkle. And during the holidays in New York City, the most popular sparkle can be found at Rockefeller Center, where each year gaggles of locals as well as tourists stop by to view the Christmas tree, which has been topped by a Swarovski star, made to mimic thousands of blingy diamonds, each year since 2004.

This year's star is 9½ feet in diameter, 1½ feet in depth, weighs a whopping 550 pounds, and comprises 25,000 crystals with 1,000,000 facets.

Rockefeller Center officially began the Tree Lighting Ceremony in 1933, when a Christmas tree was erected in front of the then-RCA Building and covered with 700 lights. This is the first year, however, that the Swarovski star will feature dynamic light movement.

A replica of the Swarovski Star will be on display in Rockefeller Center to allow visitors to get a closer view of the detailing and craftsmanship.

The 77th Rockefeller Center Tree Lighting Ceremony will be held on Wednesday, December 2, from 7-9 p.m. The ceremony will be televised live, locally on WNBC-TV from 7-8 p.m. and nationally on NBC from 8-9 p.m. Spectators can view the lighted tree each day from 5:30 a.m. - 11:30 p.m.; all day (24 hours) on Christmas Day; and from 5:30 a.m. - 9 p.m. on New Year's Eve. The last day to view the tree is January 7, 2010.

Sources: LuxuryLaunches.com and PR Newswire

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One American jeweler determined to address Africa’s continued suffering has introduced a conflict-free diamond pendant. Online diamond retailer whiteflash.com along with the World Centers of Compassion for Children International (WCCCI) launched an initiative in which 100 percent of proceeds from conflict-free diamond pendant go to WCCCI.

“Whiteflash.com has some of the finest ethically produced designer bridal jewelry available,” said Debi Wexler, president of Whiteflash.com and conflict free diamond activist. “The site offers the conscious consumer a means to connect directly to diamond beneficiation projects, such as Whiteflash’s Dreams of Africa collection in which 100% of proceeds go to help those children who have suffered under blood diamond conflicts.”

 “While other companies offer commercially produced ‘green rings’ and conflict free jewelry, what makes us different is that 100% of our profits go to those who really need out help,” said Whiteflash.

The $4,400 Dreams of Africa(TM) diamond pendant will only be available from whiteflash.com
“Our Dreams of Africa are not for partial peace. They are for total peace,” said Debi Wexler, CEO of whiteflash.com. Wexler along with WCCCI’s founder Betty Williams are jointly working towards building safe and nurturing environments for children “who need a second chance in life. If we start teaching peace at the beginning of these young children’s education, we will help these children to shine like brilliant diamonds for the world.”

Specifically, Whiteflash.com will focus on efforts to help children who have suffered from conflicts in Sierra Leone, Liberia and other African countries. Conflict or “blood” diamonds are illicitly smuggled diamonds, the sales of which are used to finance wars against countries’ legitimate governments.

Whiteflash is known for its pioneering efforts in conflict free jewelry and educating consumers with the most comprehensive trade and consumer resource on conflict free diamonds.

“We need consumers to understand that there is a huge difference between blood diamonds and conflict-free diamonds,” said Wexler. “Not all diamonds are ill-gotten. When diamond mining is undertaken in the correct manner, without child labor or government conflict, the profits build infrastructure and serve as a source of livelihood for hundreds of thousands of people. As a socially responsible design company in the diamond industry, we believe it is our duty to support children who have suffered under blood diamond conflicts and to create awareness in order to combat such illicit diamond trade.”

Whiteflash.com and WCCCI will work to establish the first learning center, headquartered in Italy, which will provide scholarships for children from Sierra Leone and other locations across Africa, and to instill values of peace and understanding during these children’s early education. Italy’s government donated land to build the learning center.
Whiteflash began this endeavor to support the WCCCI’s commitment to providing safe havens and educational opportunities for children. Whiteflash hopes that their Dreams of Africa collection and education on conflict free diamonds will help in the creation and support to provide a second chance for these children to be educated about peace.

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Dear Whiteflash Sales Team,
Yes I am still enjoying the experience of observing the accuracy of the cut in this diamond. When everything is close the image resonates with a magic that satisfies..... The short-term savings of buying a lesser stone is soon forgotten while the permanence of skills displayed in this one will always be apparent.

Thank you,

Ron

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Whiteflash is proud to introduce the “Cameron” Solitaire Engagement Ring to the Whiteflash collection. This Diamond Bezel Ring shank tappers from approx. 2.5mm wide and is available in Platinum and Gold.

The simple design enhances the delicate thin bezel which slightly angles inward toward the “A Cut Above” Diamond. Make sure to put this dazzler on your short list this holiday!

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